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Head of Product Marketing

Workbase

Workbase

Marketing & Communications, Product
San Francisco, CA, USA · Remote
Posted on Friday, June 30, 2023

We're looking for a Head of Product Marketing to lead our growth marketing efforts: content, community, and channels.

This is a perfect role for a highly ambitious business professional with 3-5 years of experience to spearhead many go-to-market functions of a fast-growing tech startup. The high-intensity role will allow you to build hard-won experience and room to grow into a senior leader as the business scales.

Workbase is an enterprise SaaS start-up for non-technical teams to build custom business apps. Multiple billion-dollar businesses have been built to help enterprises centralize their data, and now we want to expose that data back to different front-line business teams. Workbase is based in San Francisco, and is backed by Y Combinator and top investors.

What you'll do:

  • Work alongside founders to build the brand of Workbase and distribution of our product
  • Build and own our content calendar by developing a deep understanding of customer needs and writing about them
  • Spearhead positive, proactive interactions within key communities in the sales and revenue operations ecosystem
  • Lead our paid acquisition channels, including Google and LinkedIn
  • Execute on special initiatives to further the distribution of our product

What you'll get:

  • Opportunity to lead the growth and marketing functions of a fast-growing start-up
  • Help establish a new product category in revenue architecture, GTM data automation
  • Expectation to grow into a senior leadership role
  • Access to great early-stage networks (incl. investors) in Silicon Valley
  • Highly competitive salary and health benefits

What you may bring:

  • 3-5 years of experience in growth marketing, product marketing, community development, or a high-volume outboudy sales development role
  • Excitement to work in a high-intensity environment and grow with the company
  • Ability to stay organized across many competing priorities