hero

Join an outlier

Felicis portfolio companies are growing their teams in the U.S. and beyond.
201
companies
2,536
Jobs

Field Marketing Manager - West & Central

Tines

Tines

Marketing & Communications
United States · Canada · Mexico · United States
Posted on Jul 25, 2024

Founded in 2018 in Dublin, Tines is a smart, secure workflow platform designed to automate any manual task, regardless of complexity. By automating workflows, Tines empowers frontline teams to reduce monotonous, manual work and free up valuable time and resources.

Tines is an integrator across your entire stack - if it offers an API, Tines connects with it. Having firmly established Tines as the de-facto automation platform for cybersecurity teams, we’re expanding horizontally to IT, Product, Engineering, and Infrastructure teams. Tines was built for everyone, delivering transformative and innovative enterprise software to industry leaders like Canva, Intercom, Databricks, Mars and Reddit.

We’re excited about what we’re doing and what’s to come, and we’re looking for others who can lead by our values of Simplicity, Speed, and Soundness. Because Tines is about delivering exceptional customer experiences, while creating a company culture that nurtures individual curiosity, growth, and integrity.

We are seeking a dynamic and results-driven Field Marketing Manager to join our marketing team. This role will play a pivotal role in orchestrating our event marketing efforts as well as some account based marketing across the WEST & CENTRAL regions which includes curating branded experiences, partner events, and regional industry events. This role requires a creative thinker with excellent interpersonal skills and the ability to manage multiple projects simultaneously.

This is a remote position, with the employee required to be located in North America with a strong preference for San Francisco (quarterly travel likely required here). We have employee hubs in San Francisco + Texas.

Key Responsibilities

  • Event Program Management: Plan, execute, and manage a portfolio of regional events, including hospitality experiences, partner events, and industry-specific gatherings. Ensure each event aligns with Tines' brand values and marketing objectives.
  • Event Coordination and Execution: Oversee all aspects of event planning and execution, including registration, shipping, setup, day-of event support and post-event wrap-up.
  • Tradeshow and Tentpole Support: Provide support for larger-scale tradeshows and tentpole events. This includes coordination with vendors, managing logistics, and ensuring brand consistency.
  • Cross-Functional Collaboration: Work closely with GTM and marketing teams to ensure event messaging and goals are aligned with broader company objectives.
  • Vendor and Partner Liaison: Manage relationships with event vendors and partners, ensuring timely execution and high-quality outcomes. Implement programs specific to channel reseller partners that increase metrics from events.
  • Budget Management: Oversee and manage the budget for regional events, ensuring cost-effective strategies without compromising event quality.
  • Reporting and Analysis: Work with Marketing Ops to track event attendance, manage list uploads and evaluate the success of each event based on predetermined KPIs and metrics. Provide post-event reports and insights.
  • SWAG Management: Oversee inventory, coordinate distribution at events, and ensure the quality and relevance of SWAG to enhance brand recognition and customer engagement.

Qualifications

  • Bachelor’s degree in Marketing, Business, or a related field
  • Experience: At least 7 years in marketing with minimum of 5 years in B2B SaaS marketing, with a specific focus on field marketing and events. Prior experience managing both small-scale and large-scale events is required.
  • Skills: Excellent organizational and project management skills, with the ability to manage multiple projects simultaneously. Strong communication and negotiation skills are essential.
  • Creative thinker with strong problem-solving skills and attention to detail.
  • Teamwork: Ability to work effectively in a team-oriented environment, collaborating with other departments to achieve marketing goals.
  • Adaptability: Flexibility to adapt to changing priorities and manage high-pressure situations effectively.
  • Passion for Event Marketing: A strong interest in curating unforgettable experiences, with a keen eye for detail and a creative mindset.

Compensation: Salary range of $120,000 - $145,000

At Tines, we’re all about trying new things and taking the leap. If you’re second-guessing your application, we hope you’ll trust your gut and take the leap too! Applying for a new job isn’t always easy, especially if you’re thinking of a career pivot – but we’re big believers in learning and growth here at Tines, so you’ve nothing to worry about. A variety of experience, perspectives, and voices makes us the company we are. We’d love to hear from you.

Tines provides equal employment opportunities to all employees and applicants for employment without regard to sex, race, colour, ethnic or social origin, genetic features, language, religion or belief, political or any other opinion, membership of a national minority, property, birth, disability, age or sexual orientation.