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Conversion Copywriter (Contract)



Marketing & Communications
San Ramon, CA, USA
Posted on Saturday, July 29, 2023

About Dialpad

Work Beautifully

Dialpad is the leading Ai-Powered Customer Intelligence Platform that is transforming how the world works together. Based on 4 billion minutes of analyzed voice and meetings data and growing, we have designed one, beautiful workspace that seamlessly combines the most advanced Ai Contact Center, Ai Sales, Ai Voice, and Ai Meetings with Ai Messaging. More than 30,000 innovative brands and millions of people use Dialpad to unlock productivity, collaboration, and customer satisfaction with real-time Ai insights. With initial funding and leadership from Google and leading venture capitalists such as ICONIQ and Andreessen Horowitz, Dialpad has over $200M in ARR and is one of the fastest growing Ai companies in the world.

About the team

Dialpad’s Conversion Copywriter role will focus on crafting conversion optimized copy across various channels. In this role, you’ll work closely with designers and our demand generation team to create the best copy experiences for customers and prospects.

Your role

We’re looking for a copywriter with experience writing copy for display ads, search ads, landing pages, and general web. The copywriter will work with a cross-disciplinary team to translate product truths, brand, and conversion goals into best-in-class user experiences.

What you’ll do

  • Responsible for producing engaging, clear original text for ads and landing pages
  • Research keywords and partner closely with the SEO team to optimize copy
  • Research successful copy patterns that other B2B brands leverage and incorporate those patterns into our content
  • Work closely with product marketing to articulate product truths
  • Develop and maintain a consistent tone-of-voice across ads, landing pages, and other content channels
  • Interpret creative direction and technical information into persuasive copy concepts
  • Create copy for specific target audiences, segments, and verticals
  • Test and optimize headline, subhead, and CTA copy for conversion
  • Understand and own holistic conversion copy strategy across web, ads, landing pages

Skills you’ll bring

  • Bachelor’s degree in English, communications, or related field.
  • 5+ years of experience in conversion-focused copywriting.
  • Strong problem solving & critical thinking skills. You can perform a root-cause analysis, listen actively, and collaboratively develop copy solutions that are most helpful and appropriate considering all angles of a challenge/problem.

Dialpad benefits and perks

Equity, balance, and belonging

At Dialpad, we strive to ensure that Dialers are free to bring their full selves to work each day, and champion the intersectionality that exists between gender identity, ethnicity, age, disability status, and the many other aspects of our greater humanity.


We’ve been named a Top Workplace seven times, and a big part of this is because of our collaborative culture that elevates our teammates, celebrates wins, and brings together passion and talent.

For exceptional talent based in California the target base salary range for this position is posted below. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the target range for new hire salaries for the position. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process. Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits.

California Salary Range
$98,250$121,250 USD

Don’t meet every single requirement? Studies have shown that women and marginalized groups are less likely to apply to jobs unless they meet every single qualification. At Dialpad we are dedicated to building an inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.

Dialpad is an equal-opportunity employer. We are dedicated to creating a community of inclusion and an environment free from discrimination or harassment.